Amazon Consulting · Small Business Strategy

Shift Your Marketplace
Sales Into High Gear.

10+ years selling on Amazon. Real experience building channels from zero, cutting wasted ad spend, and growing revenue. No templates, no guessing.

$0M+
Career Marketplace Sales
0+
Years Experience
Sound Familiar?

The Marketplace Is
a Tough Place.

Algorithms change, fees go up, and competitors are everywhere. Good products don't sell themselves on Amazon anymore.

📉

Stagnant Sales

Sales have flatlined and you're not sure why. You've tried tweaking listings and adjusting bids but nothing sticks.

💸

Ad Spend Waste

You're spending money on ads but the return isn't there. High ACoS and not enough organic sales to make up the difference.

⚠️

Policy Headaches

Amazon policies are constantly shifting. One wrong move and your account or listings are at risk.

🔍

Visibility Issues

Your product is solid but nobody's finding it. Poor ranking, weak titles, and no keyword strategy will bury even a great listing.

What We Do

It's Time to Upshift.

From Amazon consulting to senior-level small business strategy. Real work, not a playbook.

01 — Marketplace

Amazon Consulting

$21M+ in career marketplace sales, built from one SKU. Real hands-on history in electronics and health-and-mobility products.

Listing Optimization PPC / Ads A+ Premium Content FBA FBM Brand Registry Account Health A/B Testing
What's Included
  • Full listing audit — SEO titles, bullets, and backend keywords
  • PPC campaign setup, management, and ACoS reduction
  • A+ Premium Content and Brand Store creation
  • FBA and FBM fulfillment strategy
  • Brand Registry, IP enforcement, and competitor removal
  • Account health monitoring and reinstatement
  • Product photography direction and image optimization
Who It's For
  • Sellers with stagnant or declining revenue
  • New brands launching on Amazon for the first time
  • Businesses with high ad spend and poor returns
  • Sellers dealing with account health or suspension issues
02 — Strategy

Small Business Consulting

Senior-level strategy without the full-time hire. The right operational foundation, a brand that holds up, and a go-to-market plan grounded in real numbers — built to scale.

Operations Go-To-Market Brand Strategy Local SEO Systems Integration
What's Included
  • Operational audit and systems integration across POS, payments, and fulfillment
  • Delivery platform strategy and unit-economics review (DoorDash, UberEats, etc.)
  • Website design and launch with conversion-focused architecture
  • Local SEO and Google Business optimization
  • Brand positioning, messaging, and customer-acquisition strategy
  • Vendor selection and contract review for tooling and platforms
Who It's For
  • Founders launching with a serious plan, not a side project
  • Owners who want senior-level strategy without a full-time hire
  • Established small businesses ready to scale past the founder bottleneck
Our Approach

Numbers First.
Then a Plan.

Before any recommendations get made, we look at what's actually happening in your account. Sales data, ad performance, listing health, keyword rankings. The answers are usually already in there.

  • We start with an audit. No generic advice until we understand what's working and what isn't in your specific account.
  • $21M+ in career sales. Built across three companies, starting from zero each time.
  • Electronics and health and mobility background. These categories have specific listing rules and quirks that take years to learn.
  • You work directly with the founder. Not a junior rep or an account manager who just started.
What Every Client Gets

Reports That Actually
Tell You Something.

Every engagement includes regular reporting. Not just numbers — a clear explanation of what the numbers mean, what is working, and exactly what needs to change. You will never have to guess where your business stands.

📊

Performance Snapshot

Sales, traffic, conversion rate, and ad spend pulled together in one place so you can see what is actually moving the needle.

🔍

Bottleneck Analysis

Where is the business getting stuck? Slow-moving inventory, high return rates, listing problems, fulfillment issues. Identified and explained in plain terms.

Action Items, Ranked

Not a list of 40 things to do. The three to five changes that will have the biggest impact on cash flow and reducing waste, prioritized and ready to act on.

You will always know why we are doing what we are doing. Reports come with a plain-language write-up. No jargon, no fluff. If something is broken, we name it. If something is working, we double down on it.

The John A. Roebling Suspension Bridge over the Ohio River with the Cincinnati skyline at dusk Cincinnati, Ohio
About · Cincinnati, OH

Built by a Seller,
for Sellers.

Available to meet in person with clients in the Greater Cincinnati area. Remote consulting available for businesses anywhere in the U.S. and worldwide.

Cincinnati, OH Worldwide Remote

Seller Upshift was built by a seller. 10+ years on Amazon, $21M+ in career marketplace sales, and every channel built from scratch. Electronics, automotive, health and mobility products, and small-business operations. The experience is real and the work is hands-on.

The reason we do this is simple. Marketing and branding is something we genuinely love. Small business owners work hard every day, and the best thing we can do is take the sales and marketing piece off their plate so they can focus on what they are actually good at. Running their business.

We love going deep into the data and finding things that competitors are not doing. That is what gives our clients the edge.

When you work with Seller Upshift, you work directly with the founder. No handoffs, no junior staff, no one reading from a script.

  • 10+ years building e-commerce channels from zero at three separate companies
  • Specialty in electronics and health and mobility products on Amazon
  • Led the end-to-end launch of a restaurant: operations, systems integration, website, and local search strategy

Ready to Shift Gears?

Tell us what's going on and we'll take a look. Free consultation, no obligation.

Book a Free Consultation
Get In Touch

Let's Talk About
Your Business.

Fill out the form and you'll hear back within one business day. Either way you're talking to the founder, not a sales team.

📍 Based in Cincinnati, OH. Available in person locally and remote worldwide.